A cut above.
Having built an excellent and trusted reputation across three barber shops, Gould Barbers approached us for a striking new identity.
As an ambitious, young and thriving business they plan to open even more shops and continue growth. They understood that this growth needed to be reinforced with a professional brand identity. These guys know what they're doing and their image had to reflect that to continue the trust and personal touch their customers are use to.
"Studio20a are an extremely professional company with amazing attention to detail.
"We changed our desired design many times, but that was no problem for 20a who were always very helpful. Their professional input was the key to giving us a distinctive brand that people recognise.
"Studio20a were a pleasure to work with and we are looking forward to working with them on future Gould Barbers projects."
Leigh Gould, Gould Barbers director
Short back and sides.
The outstanding challenge for this project was striking the right balance, in more ways that one. Gould Barbers' target audience is essentially males of all ages, of all backgrounds and of all cultures. So creating a logo that was "hip", "cool", "bold" and "trustworthy" was a great design challenge.
We've struck a strong look with approachable accents. We've strived to achieve the same integrity and ambition in the branding, as shown by the team at Goulds in person.